One way to update your SEO is yp optimize title tags on your blog posts and web pages.
We recently hit our first organic traffic from our SEO efforts on dobedo.io and are now ready to optimize title tags.
One of the main reasons for writing a blog is to attract new readers to your website. A simple, but not easy way to attract readers to your blog is with SEO Optimization. Optimizing title tags will be important in convincing searchers to choose your link instead of the one before or after.
There are two main ways to incorporate optimizing title tags in your seo strategy.
The option that works best for you depends on your feelings towards the check list. Does a list of everything you must do to complete one task in order make you feel protected and guided or constricted and bored?
One way to optimize title tags is to include it as a line item in your checklist of to-dos for your blog post writing workflow. As an entrepreneur with ADHD, a checklist doesn’t really work for me, but as a neurotypical entrepreneur, it might make the most sense to you.
Use your keyword research tool of choice to conduct a site audit on your website.
I use ubersuggest for this. I don’t know if it’s the best, it’s just the one I use.
When I am ready to discover a good place to go to work updating SEO on my websites, I start with doing a site audit. Then I work on the SEO issues to improve my overall rankings a little bit for this session.
The SEO Audit will return results that affect your SEO, such as not enough words on the page or duplicate meta descriptions.
For Title Tags, there are two categories of pages that will be flagged for:
When you click on the link your keyword research tool flags as “title tag too short”, you will see a ist of all pages that fit that category. Optimizing title tags that are too short means adding a few more words indicating what is on the page.
Ubersuggest gives me a list of titles that are too short on my Site Audit, so it’s very easy to see them all lined up. Many of these I change on my blog, and a couple I change on my website platform, ShowIt.
Your Title tags could be too long instead. Many times this will be the case for blogs that have a long tail keyword. Keep the main idea alive, but maybe there is something you can remove.
Sometimes when you change your too short title tags, they will then be too long. You’ll have to find the sweet spot. It can be a little heart wrenching, to be on the seesaw that is title tags, but you’ve got this.
The best title tag is one that is entirely visible without truncation. This is between 51 and 60 characters. Not a lot of leeway there.
I like to optimize title tags as soon as Google starts ranking my domain in search. So far, it seems to take about 3-6 months to start seeing any results on the SEO efforts. But once I’ve completed enough blogs that there is something starting to stick, I do some batch work sessions to make sure my title tags are good enough to pull their own weight.
Afterall, title tags are the headline that attracts the searcher to come visit your site.
Before the site I’m working on is ranking, I focus more on writing blogs than I do on optimizing title tags.
I prefer to optimize title tags as batch work. I pull a site audit and update any title tags that aren’t the right length.
Later, when I perform blog audits using my blog post master database in notion, I will update title tags and meta descriptions again, when I do my 10-month post publish update.
When do you update your title tags?
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